Andreas Gross becomes Employer Branding Topic Lead at Farner

Farner expands its employer branding offering: As of August, Andreas Gross joins the agency as the new Employer Branding Topic Lead.

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Employer branding is currently an extremely important topic and the demand for it is steadily increasing. At a time when qualified specialists are in short supply, strong positioning as an employer is crucial, the agency writes in a statement. Companies must actively strive to establish themselves as an attractive employer brand in order to attract and retain the best talent in the long term.

"We are thrilled to welcome Andreas Gross to our team," says Markus Gut, CMO of Team Farner. "He is a luminary in the field of employer branding and will help us to further expand our offering and support our clients in the best possible way."

For the last seven years, Andreas Gross worked as Lead Employer Branding for Mobiliar. Prior to that, he held several management positions, including at Versicherungen, Nationale Suisse and Swica. Gross holds an MAS in Marketing Management from the ZHAW School of Management and Law.

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