Andrea Braschler is part of the management team as Managing Director and has headed the consultancy since the beginning of March. Braschler was most recently at Jung von Matt for six years, where she looked after Emmi, Migros, Mobiliar, Stiftung Kinderschutz Schweiz and Swissmilk, among others. Before that, she was at Confiserie Sprüngli, ZFV Unternehmungen and the KSB agency.
Sandy Pfuhl joined Heimat back in the fall of 2022 and was promoted to Creative Director as of January 1, 2023. After a stint at Kempertrautmann Hamburg, Sandy Pfuhl came to Switzerland more than ten years ago, the last eight of which she spent at Publicis. There she was responsible for campaigns for AXA, Calanda, Eichhof, Frauenzentrale, NZZ Magazin, Ricola, Salt, Thomy and V-ZUG, among others.
The new additions are not in the context of departures of previous people, but expand the management alongside founders Nico Ammann and Simon Rehsche and Lukas von Wartburg, new in the role of COO.