New Head of Marketing at Bring! Labs
From mid-May, marketing and digital expert Fabian Serger will be responsible for the entire marketing area of the company as Head of Marketing. The 36-year-old was most recently Head of E-Commerce at Webrepublic.
Fabian Serger holds a Master's degree in Electronic Media from Stuttgart Media University and was a lecturer at Klubschule Migros for several years. "I am looking forward to this exciting task in a great team and am very motFabian Sergeriviert to make a sustainable contribution to the further growth of the two apps Bring! and Profital," says Fabian Serger.
The Swiss shopping app Bring! had a successful year in 2021: With over 90 percent growth, it was able to almost double its revenue, and in the first quarter of 2022, the increase in revenue was also 89 percent compared to the same period of the previous year. This was also due to a significant increase in the number of users:inside: With around 15 million downloads, the app was able to grow worldwide.
Bring! is operated by Bring! Labs. Since the merger with Profital at the beginning of 2022, the company has also operated the Swiss brochures app and platform. This also recorded growth in 2021: Profital increased its annual revenue by over 40 percent and can continue this trend in the first quarter with year-on-year growth of 60 percent.
In Switzerland alone, 800,000 people currently use the apps from Bring! Labs apps several times a month. In 2022, the company aims to continue the sales growth of both brands. Global annual sales in 2022 will be in the double-digit millions.
Bring! Labs AG is the leading Swiss mobile tech company in the FMCG and retail industry with offices in Zurich, Basel and Berlin. The company was founded in 2015 and today employs around 50 people.