Läderach: New Global Head of Corporate Communications
Matthias Schneider joined Läderach Chocolatier Suisse as Global Head of Corporate Communications on July 1, 2021.
The proven communications professional has headed Corporate Communications & Public Affairs at Coca-Cola Switzerland for the past 12 years and has a comprehensive track record in the areas of reputation management, media relations, corporate and marketing communications, public affairs and social & digital communications.
Before joining Coca-Cola, Matthias Schneider worked in various national and international organizations such as Switzerland Tourism, Credit Suisse, Feldschlösschen and British American Tobacco in different communications and marketing roles. The experienced communications manager holds an Executive Master in Communications Management as well as two CAS in Political & Public Affairs and General Management.
The most important priority for Schneider in the coming months, in addition to the aforementioned external communication, will be the further development of the internal communication strategy. This is intended to take account of the rapidly growing international organization and workforce in terms of communication.
