Nicole Gutschalk takes over editorial management of the Mamablog

There will be a change at the mommy blog of Basler Zeitung, Berner Zeitung, Der Bund and Tages-Anzeiger: Nicole Gutschalk will take over as editorial director on December 1, 2019. The copywriter succeeds Jacqueline Krause-Blouin, who is stepping down as editor-in-chief of Annabelle.


Nicole Gutschalk has already been working regularly for the Mamablog since July 2019. In addition to her role as editorial director of the Mamablog, she will drive the further development of the Mamablog together with Katharina Graf, the overall head of blogs at Tamedia.
Nicole Gutschalk spent nine years as an editor at the AnnabelleThere, she was in charge of the living and design section and regularly wrote articles for the reportage department. Later, the 44-year-old was head of lifestyle at the family magazine WeParents involved in the new concept and relaunch of the magazine and also founded her own platform For the past five years, she has worked as a freelance copywriter and stylist for various print media, companies, advertisements, and for various online formats. She is the mother of three children and lives with her husband in Zurich.    

Jacqueline Krause-Blouin will remain active as a writer for the Mamablog. 

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