Isabel Schorer joins Farner's management team as new site manager for St. Gallen
Isabel Schorer will take over the management of Farner's agency location in St. Gallen, which operates under the name Yjoo by Farner, as of January 1, 2019. In this role, she strengthens Farner's management team. Samuel Güttinger, current head of Yjoo by Farner, will be concentrating on client management and leading creative campaigns at his own request from the New Year.
After completing her studies in business administration at the University of Zurich in 2004, Isabel Schorer earned an MAS in communications management at HSW Lucerne three years later and a "Certificate of Global Management" at INSEAD Business School in Fontainebleau, France, this year. Between 1999 and 2006, she held various positions at Credit Suisse in Zurich, most recently as Project Manager Sales & Communication and Deputy Head of Department. The following three years she worked as Marketing Manager at Eurex Zurich.
Since 2009, she has distinguished herself as Head of Location Promotion City of St.Gallen with, among other things, the development of the new office, the "Startfeld" with its innovation center as well as IT St.Gallen rocks! With the development of the strategy "Business Location City of St.Gallen 2030", the "Location Marketing for the City of St.Gallen" as well as the co-establishment of the "Digital Sports Hub Switzerland", she shapes the most populous city in the region as the economic center of Eastern Switzerland.
Roman Geiser, CEO & Managing Partner at Farner, in a statement: "Isabel Schorer is very well connected in the business and political communities of Eastern Switzerland and brings, in addition to qualitative relationships, a deep understanding of regional political and economic dynamics. Our Eastern Switzerland clients will benefit from our new site manager Isabel Schorer's marketing know-how and strategic expertise. Likewise, I am delighted that Samuel Güttinger will remain with the organization."
The site remains true to its creative full-service orientation. At his own request, Samuel Güttinger devotes himself to consulting in creation and advertising.
