Paul Röhrig becomes Senior Key Account Manager at Converto

Paul Röhrig started his online career as Business Developer Inside Sales for Commanders Act, a provider of tag management and analytics. He then moved to feed management provider Lengow, where he played a key role in the international expansion into the DACH market, most recently as Senior Business Developer. From 2017, he was able to gain further experience at the performance marketing agency Artefact (formerly metapeople), where he was responsible for consulting, support and expansion of strategic key accounts. As of April 2018, Röhrig is now a Senior Key Account Manager at Converto, responsible for the support of regular customers.

Why the change to Converto? "There is a great demand among Swiss advertisers for opportunities, which is also constantly felt on the agency side, to place their brand in a reputable and secure environment without risk, without disregarding performance and efficiency," explains Paul Röhrig in a statement. "Until now, this could only be inadequately covered by other providers, whereas Converto has taken a leading position in these areas and has always been convincing in practice. In addition, Converto offers innovative possibilities, such as feed-based advertising, to promote products and services individually and in a way that is tailored to the target group, thus expanding the possibilities of online marketing. I am very excited about further developments and look forward to being a part of the Converto team!"