Markus Ehrle becomes new President of the Association AWS Outdoor Advertising Switzerland

Markus Ehrle of APG|SGA takes over the presidency of AWS Aussenwerbung Schweiz and Gregor Zimmerli of Aktiv-Werbung joins the board. With Baracom and SPR+, new member companies join.


At its Annual General Meeting on Jan. 15, 2018, AWS Aussenwerbung Schweiz reconstituted its Board of Directors. The following persons make up the new Board of Directors:

  • Markus Ehrle, APG|SGA AG, Chairman
  • Christoph Marty, Clear Channel Switzerland, Vice President
  • Beat Holenstein, APG|SGA AG
  • Urs Zeier, Clear Channel Switzerland
  • Gregor Zimmerli, Akiv Advertising

Markus Ehrle replaces Daniel Hofer as President, who is stepping down both as President and from the Board. The resignation is due to his increased involvement abroad with JCDecaux. He will be replaced on the Board by Gregor Zimmerli. The current board members Christoph Marty, Beat Holenstein and Urs Zeier were re-elected.


Baracom and SPR+ - Swiss Poster Research Plus were newly admitted as members of the association.

The new president, Markus Ehrle, is pleased with the increase in membership, the expansion of the board, the continuing positive market development and the dynamics in the outdoor advertising market in Switzerland. Despite intense competition among suppliers, the aim is to advance common interests such as genre marketing and the development of research data and tools. It is also important to work together against (further) advertising bans and in favor of liberal legislation, said Ehrle.

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