Urs Lorenz leaves Radio Zürisee

Urs Lorenz joined Zürichsee Medien in 2002 as head of radio advertising and one year later took over the overall management of the newly founded Radio Zürisee Werbe AG, which is responsible for all advertising marketing, listener marketing and market research.

During the 15 years he worked for our company, he and his team were able to continuously increase Radio Zürisee's advertising sales. In doing so, he benefited not only from his expertise, customer orientation and passion for the radio business, but also from his organizational and creative skills by constantly adapting the marketing organization and offers to the new market conditions. At the same time, Urs Lorenz managed to keep staff turnover in his team very low, which also had a very positive effect in the area of customer relations.

He has been heavily involved in national and regional associations and organizations that actively work on industry developments and framework conditions, and has thus been able to build up a widespread network beyond Radio Zürisee. His palpable dedication and great commitment not only had a positive impact on customer relations and revenue growth, but also met with recognition throughout the radio industry.