Goldbach Audience expands video-on-demand portfolio with Zappn

Goldbach offers various platforms for digital advertising campaigns. Zappn, the Swiss streaming app from Seven.One Entertainment Group Switzerland, is now also being marketed exclusively by Goldbach.

Goldbach Audience markets various digital platforms for video, display, native and smart TV ads. Now the advertising marketer is adding Zappn, another streaming service for Switzerland, to its video-on-demand portfolio.

Advertisers will benefit from the bundling of well-known stations. For example, channels such as ProSieben, Sat. 1 and Kabel Eins and their program formats can be accessed on a single advertising platform via a single booking. The Zappn app thus offers a brand-safe environment for display and video campaigns.

Andrea Haemmerli, Managing Director of Seven.One Entertainment Group Switzerland, sees many advantages in the service: "With Zappn, we're able to offer news in addition to a broad entertainment offering - regardless of the TV platform used and of live TV. We're thus creating a comprehensive multimedia offering for Switzerland that's very attractive not only for users, but also for advertisers."

Zappn was launched in September 2021 as a new streaming service from Seven.One Entertainment Group in Switzerland. The app offers a selection of Swiss and international TV channels including ProSieben, Sat. 1, Kabel Eins, Sixx, ProSieben Maxx, Sat.1 Gold, Kabel Eins Doku and Puls 8. 

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