Screen24 expands to Austria

The Zurich-based DOOH start-up Screen24 is expanding into Austria and cooperating with Volksbank Vorarlberg.

screen24

Screen24 has signed a comprehensive cooperation agreement with Volksbank Vorarlberg, according to a statement, and is delivering advertising media abroad for the first time. After a test phase of several months, a further national roll-out in Austria is planned. The cooperation is a first step in the internationalisation process, which will be focused on at the beginning of next year. Michael Voss, CEO of Screen24, is satisfied: "The potential of our advertising products is now also being recognised by foreign companies - further cooperations with well-known companies are already being planned."

Screen24 (formerly Battery Doctor) offers digital out-of-home advertising space throughout Switzerland. The company was founded in 2014 by Fredy Piller and Oliver Scheuerer, who remain the owners of the company. Operational since the beginning of 2015, Screen24 is led by CEO Michael Voss, the long-time CEO Publishing and Entertainment and member of the Group Executive Board of Ringier. Screen24 offers advertising space installed on mobile phone charging stations or on screens in taxis. Companies can book advertising on the screens or brand the entire charging station or taxi. With its products, Screen24 has built up a nationwide advertising network throughout Switzerland and now has over 1,000 locations.

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