Marketing of 20-minute titles reorganized
Goldbach will reorganize the marketing of 20 Minuten as of July 1, 2023. This was due to the changed market situation, according to a statement on Friday.
Goldbach Publishing will now be responsible for brand sales of 20 Minuten as well as for the marketing of Tamedia titles and third-party marketing under the management of Philipp Mankowski. Sascha Müller, previously Sales Director Agency Sales at Goldbach Publishing, will be responsible for brand sales of 20 minutes responsible. This organization will come into effect from July 1, 2023.
Séverine Hubatschek, the 20 minutes led to the new structure, will closely accompany the handover to Philipp Mankowski and Sascha Müller and take on a new challenge within the company from fall 2023.
The SME Sales unit, which was previously also part of Goldbach Publishing, will be run independently under the responsibility of Thierry Furrer as Managing Director. He will continue to look after SME customers across all media.
