Swiss Digital Alliance single sign-on: Silvano Oeschger takes over
The joint venture Onelog was founded to develop and operate a common single sign-on solution for the Swiss Digital Alliance. Silvano Oeschger is now pulling the strings as Managing Director of the company. The Board of Directors has also been completed.
From June 2021, Silvano Oeschger will take over as Managing Director of Onelog, which aims to introduce a common log-in technology for media companies in Switzerland. The 31-year-old is currently Senior Product Manager Technology at TX Group and previously worked for fourteen years in various functions at Ringier, most recently as Senior Project Manager Data Services. With a degree in business informatics (HF), Silvano has in-depth knowledge of publishing and content management and is an expert in digital transformation. In his new role, Silvano Oeschger will be supported by Marcus Dauck, Head Publishing Technology & Services at Ringier, who will accompany the OneLog joint venture as Senior Adviser. Marcus Dauck has a thirty-year career in IT and a broad expertise in digital publishing.
"The common goal of the Swiss Digital Alliance is to get as many users as possible to log in. OneLog is a huge opportunity for the Swiss media industry and I'm looking forward to helping shape it," says Silvano Oeschger.
Abdi Scheybani, who has led the Swiss Digital Alliance as external overall project manager from the beginning, hands over his role to Silvano Oeschger and Marcus Dauck with the formation of the Onelog joint venture.
The Board of Directors of Onelog was completed with the appointment of Marco di Bernardo from CTO Pendlermedien and 20 Minuten, CPO Tamedia Digital Product Christoph Zimmer, and from Ringier with Kilian Kämpfen and Patrick Rademacher from the Global Media Unit.
Marc Walder: "Login alliance is vital for survival".
Already in March 2021, Ringier CEO Marc Walder was appointed as Chairman of the Board of Directors and TX Group Executive Board member Samuel Hügli as Vice Chairman of the Board of Directors of Onelog. As soon as CH Media and NZZ launch the joint digital alliance login, they also intend to participate in the OneLog joint venture.
Ringier CEO Marc Walder explains the importance of shared single sign-on: "Digital services can serve their users much better when they are logged in. This also applies to the media industry. The media brands of the alliance partners are among the leading ones in Switzerland. They need registered users to serve them with better content and better advertising products. This login alliance is vital for the survival of independent media in Switzerland."
