NZZ reduces number of frets in print edition
Since Saturday, the print edition of the Neue Zürcher Zeitung has included fewer frets than before. From Monday to Friday, there are two instead of four, on Saturday three instead of five. With this measure, the NZZ wants to align itself even more consistently with the current needs of its readership.
32 pages from Monday to Friday and 60 pages on Saturday. These are the perimeters of the NZZ-Print editions since Saturday. The number of pages corresponds to what has been the rule since the lockdown in March this year, as a look at the NZZ-archive shows. Before, there were regularly also a few pages more.
"This move, I can say openly, is also a cost-cutting measure," said NZZeditor-in-chief Eric Gujer told Persoenlich.com. The project to streamline print editions was launched about a year ago, before the Corona crisis. However, the pandemic has accelerated its implementation, according to Gujer.
Commitment to the print edition
Printed advertising went down in the NZZ declined sharply, as it did for all other newspapers. The newspaper generally had less content during the lockdown. The possibility of eliminating the printed newspaper altogether had also been up for debate.
However, the printed daily newspaper will remain an important part of the offering in the future, Gujer writes in an article in the Saturday edition of the NZZ. While the continuous stream of news today flows primarily via online media, newspapers and e-papers represent a carefully curated offering that creates orientation in the daily flood of information through conscious selection.
The printed newspaper is clearly structured and easy to read. It offers the most important news of the last 24 hours, plus background, analysis and classification. To reduce the number of pages, the TV program and weather, among other things, have been made more compact. In addition, fewer own advertisements appear and the stock market prices have been restructured.
Expansion in Berne and in China
The network of correspondents at home and abroad aims to NZZ expand slightly. An additional correspondent position will create the NZZ in China. The Federal House office in Bern will be strengthened - for first-hand information from all theaters that matter, Gujer said. (SDA)
