New media platform for hiking enthusiasts

The new hiking magazine will be available from newsstands from 21 March. It is published six times a year in a German and a French language version and contains stories about hiking as well as detachable hiking suggestions.

The magazine includes a digital service platform with useful information for hikers and several hundred route suggestions. The magazine and the service platform were designed by Medianovis, an agency specialising in corporate media, on behalf of the Swiss Hiking Trails, according to a statement. Medianovis will continue to be responsible for the design and production of the magazine.

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