St. Galler Tagblatt swallows Appenzeller Medienhaus

The two papers have been cooperating since 1998, with the Tagblatt previously holding 40 %. There will be no layoffs. 75-year-old Peter Schläpfer, the last heir to the family business, is retiring.

The publishing house of the St. Galler Tagblatt
will acquire all the shares of Appenzeller
Medienhaus Schläpfer AG. Since 1998, the St. Galler Tagblatt has already held
40 % at the Herisau printing and publishing company and appears in the
Association with the Appenzeller Zeitung. The national newspaper jacket
is responsible for the central editorial office in St. Gallen, the cantonal and
Local pages are produced on site in Herisau.
This concept will not be shaken after the takeover. The
three business segments of the Appenzeller Medienhaus - Appenzeller
newspaper, Appenzeller Verlag and Appenzeller Druckerei - are to be supported by
the change of ownership, as reported to the St. Galler
Tagblatt. The managing director of the media company remains
Marcel Steiner. The 70 jobs in Herisau will also remain
received. "After all, this is not a case of merging two companies, but of
primarily transfer shares," comments Hans-Peter Klauser,
Chairman of the Management Board of St. Galler Tagblatt AG, the purchase in
his paper. "There can be no question whatsoever of
Appenzeller Zeitung after the merger into the main paper
to incorporate." Klauser will be Peter Schläpfer next spring,
the former Chairman of the Board of Directors of the Appenzeller Medienhaus,
in his function.
In 1976, Schläpfer, the fifth generation, took over the management of the
family business and has been the majority shareholder since 1984. Now goes
the 75-year-old retired. "For the sale to the St. Galler
Tagblatt, the existing cooperation was the decisive factor," emphasized
Schläpfer told Werbewoche. The question of further
interested parties in his media company had not even presented themselves: "So that
we last dealt with in the early 1990s. The
Takeover by the previous cooperation partner was the only
logical step." He had always attached great importance to the fact that the
Appenzeller Medienhaus would continue to exist, which he now sees guaranteed.
"For employees, little will change in their daily lives."
Schläpfer explained. He feels somewhat nostalgic now that the
traditional family business would be sold, but it would. 
Carole Scheidegger

More articles on the topic