Evoq realizes appearance for the merged Curling Club Dolder Zurich
About a year ago, the three curling clubs Zürichberg, Dolder Turicum, and Dolder as well as the hall operator Verein Dolder Curlingbahnen merged. Evoq Communications accompanied the merger process, the associated repositioning and the design of the brand identity of the "Curling Club Dolder Zürich".
In line with the newly developed values of "fun, team spirit and tolerance", the visual appearance was given a general overhaul. A solution was chosen that is far removed from the usual insignia of sport with stone and broom. The club now appears with a sports-oriented and purely typographic implementation of the abbreviation of the club name.
CCDZ appears in large letters on the likewise redesigned club jerseys in blue, red and white. For those who like things more formal, there is an alternative clothing line in black. In addition to the refreshed print products, the website received a new skinning.
Responsible at CCDZ: Max Gergey (President); Claude Lautenschlager (Membership Chairman); Lara Steffen (Finance); Fredy Sauter (Veterans Chairman); Roli Sieg (Hall and Infrastructure). Responsible at Evoq Communications: Adrian Schaffner (Mandate Management, Positioning); Sara Streule (Creative Director); Amanda Fuchs (Design); Maggie Blaser (Design); Corinne Brunner (Website Design).
