Swiss Marketing: 386 marketing and 272 new sales professionals

At the beginning of July, 386 marketing specialists and 272 new sales specialists received their federal certificates. The two best graduates of the year, Anette Barbara Meyer (MFL) and Samuel Florian Saladin (VFL), received a special award.

From left to right: Robert Wernli, Anette Barbara Meyer, Samuel Florian Saladin, Christoph Portmann

 

The two presidents of the examination boards of the federal professional examinations for marketing and sales specialists, Robert Wernli (MFL) and Christoph Portmann (VFL), presented the Swiss Marketing Award to the best candidates of the respective professional examinations on Friday, August 19, at the Hotel Storchen in Zurich. A total of 955 people took the exams for marketing and sales specialists this year.

Reverse gender distribution

Of the 521 examinees in the "Marketing specialists" professional examination, the proportion of women was 70.1 percent. The picture was exactly the opposite at the "Sales specialists" vocational examination. Of 434 candidates, 68.4 percent were male.

Success rate shows high academic and practical level

Among the marketing specialists, 386 or 74 percent, and among the sales specialists, 272 candidates, just under 63 percent, were pleased with a positive result. This rate shows the high academic and practical level of the federal examinations.

Swiss Marketing, the two examination presidents and all those involved in the examinations would like to congratulate all graduates, and especially the year's best, on their well-deserved federal certificates.

Swiss Marketing is the leading professional association for marketing and sales. It pools the expertise of around 2,000 specialists and managers from various industries. Swiss Marketing is also the sponsoring association for the professional and higher professional examinations in marketing and sales.


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