Dreifive becomes Jentis Preferred Agency Partner
Hybrid tracking company Jentis is intensifying its market activities in the DACH region. To this end, the data specialist has now entered into a strategic partnership with Dreifive.
The collaboration will give the Goldbach subsidiary preferential access to the Jentis tracking solution and the associated service and support for its agency customers in Switzerland, Austria and Germany, Dreifive said in a statement. Customers would thus benefit from a tool addition to the marketing stack that is easy and quick to implement, eliminates quality problems and inefficiencies of conventional tracking solutions, and at the same time helps website operators gain more data sovereignty.
For Jentis, the collaboration will not only accelerate the establishment of the Jentis solution in the market, but will also generate relevant new customer potential and important impetus for business development.
Successful pilot case in Switzerland
Jentis and Dreifive have already started their collaboration as part of an initial project with a Swiss agency customer. According to Dreifive, the pilot implementation of the Jentis solution at a large international car rental company led to a significant improvement in data collection on its website: The number of sessions that could be analyzed on the two tracked sub-websites increased by more than 11 percent and almost 24 percent respectively, while the number of page views increased by more than ten percent and 16 percent respectively.
