Marketing meets IT at SuisseEMEX'15

FACHMESSE Today, successful marketing is no longer conceivable without the use of modern information technology and digital solutions. That is why the organizers have planned a new industry platform in the area of digital business for their trade fair SuisseEmex in 2015. Marketing meets IT: at SuisseEmex 2015 there will be a new industry area.Under the name "World of Digital Business", the [...]

Marketing meets IT: there will be a new industry area at SuisseEmex 2015.Under the name "World of Digital Business", the organizers will present solutions along the entire digital value chain in the areas of: Interaction & Information Design, Content and Communication, Dialog, Online Marketing, Traffic and Analysis, E-Commerce, Infrastructure and Security, Collaboration, Extranet and Intranet.Topics such as mobile and e-mail marketing will be vividly communicated together with experts, such as the Swiss Mobile Association (SMAMA) as their own main topics. This also includes the online forum under the patronage of the University of Applied Sciences Northwestern Switzerland (FHNW) and the Future Lab in cooperation with the Hamburg trend research office "Future Candy" and other well-known partners and experts.

SuisseEMEX'15 presents itself concentrated on two full exhibition days, with a new afterwork program and the "EMEX Night" as a big industry networking event on the first evening. In addition to the new theme worlds, visitors can expect a varied and attractive exhibition and conference program. Admission to the trade fair will be free of charge for all trade visitors with pre-registration.

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