Family is Rivella's new lead agency

At the beginning of 2023, Family prevailed over renowned competitors in a comprehensive pitch for the mandate as lead agency for Rivella. As a result, the Ustermer agency will from now on help shape the communication for one of Switzerland's strongest brands.

The joy at the agency from Uster is great, it says in a message from Friday. It sounds similar from the client side: "The name is program at Family. The agency was able to convince us with its open and honest communication, a good understanding of the Rivella brand and a wide range of creative and inspiring ideas & implementations," said the two brand managers Francesco Camenzind and Nikolas Petschen from Rivella.

According to the announcement, the varied collaboration is already in full swing. The first implementations are to be seen in the first quarter of 2024.

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