Aroma and Jeff are new lead agencies "Experience" for Ikea Switzerland

Aroma and Jeff were able to convince the furniture store Ikea Switzerland in the pitch process through passion, strength of ideas and implementation.

Together with Ikea Switzerland, the two agencies will further develop the brand experience and create emotional, connecting touchpoints. The collaboration kicks off with the 50th anniversary, which Ikea Switzerland will celebrate next year and wants to stage in a customer-focused and experience-oriented way.

"The two agencies convinced in the pitch process with innovative ideas, strong visual implementations, customer centricity and simplicity," Patrizia Lamprecht, Country Marketing Communication Manager at Ikea, explains the choice.

More articles on the topic