The agency at Helvetiaplatz Heimat in Zurich has been awarded the budget for the development and implementation of Swiss Post's positioning campaign for the coming years. The campaign is an integral part of the Group's strategy "The Post of tomorrow", according to a statement on Monday. In this context, a suitable agency partner was sought through a multi-stage process.
"Heimat Zürich convinced us with its close integration of strategy and conception, which makes the agency the perfect sparring and development partner for us in this exciting phase," Alexander Fleischer, Head of Communications at Swiss Post, explains the choice.
Heimat Zürich wins a prestigious account with Swiss Post for its 5th anniversary. "Few brands are as closely linked to the Swiss identity as Swiss Post. The fact that we, as a young agency, were able to prevail in the pitch for such a prestigious account and win the trust of those responsible is a huge success that we are incredibly pleased about," the agency said in a statement.
The collaboration will start immediately and the first results will be seen in 2022.