Scholz & Friends Zurich is Salt's new lead agency

Nach einem mehrstufigen Auswahlverfahren hat sich der Telekommunikationsanbieter Salt für Scholz & Friends Zürich als neuen Agenturpartner entschieden, der ab sofort die Rolle der Lead-Marketing-Agentur übernimmt.

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"Scholz & Friends Zurich has shown us new ways, both strategically and creatively-conceptually, to successfully develop the Salt brand in the future. We are looking forward to the cooperation and many joint successes," Salt CEO Pascal Grieder was quoted as saying in a statement.

"As the second largest private telecom provider, Salt plays a key role in the Swiss market, not only in times of pandemic. To successfully develop the Salt brand with a view to its history, current role and future potential is a great task that we are very excited about," says Tobias Händler, CEO of Scholz & Friends Zurich.

Initial work will be published in spring 2021.

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