"I wett i hett es Happy Bett" is probably one of the best-known advertising messages in Switzerland. The Happy brand, which has been producing mattresses since 1895, has remained true to this claim for many decades. Stuiq will be Happy's new lead agency from 2021 and will be responsible for image, product, social and content communication. The focus will be on the Happy brand story, which will be told and distributed by the Stuiq content team. The aim is to inspire the whole of Switzerland with the Happy lifestyle and quality.