The hair and skin care products of the 130-year-old company are currently sold in 27 countries around the world. Creative Consultancy Branders serves the family-owned company from Kreuzlingen as the new lead agency - from the brand strategy to bringing the positioning to life in the brand design to the communication and international campaigns for Rausch.
René Allemann, founder and CEO of Branders, is delighted about the new customer: "The beauty market in particular is currently undergoing major changes, and with it the expectations of consumers. These developments are a great opportunity for the traditional Swiss brand."
First impressions will be seen already this spring.