Dog bite prevention: Ogilvy wins Veterinary Office Zurich as new client
The Zurich Veterinary Office selected Ogilvy in a public tender and commissioned it to develop a cantonal dog bite prevention campaign.
With the campaign around the website Codex-hund.ch, the office wants to increasingly address not only children but also young people and adults. In this way, the knowledge of correct behavior towards dogs is to be promoted among the entire population of the canton in order to prevent incidents with dogs sustainably and on a broad level. The first measures of the campaign will be seen from mid-April.
