These are the winners of the ADC Young Creatives Award 2021

Over the past few days, the nominees for this year's ADC Young Creatives Award have been gradually announced. Now the winning entries have been announced. After a record participation with 94 submissions from 52 teams, this year's young talent competition also recorded one award more than usual: Five Young Creatives Awards were presented in the four categories.

"Wow, we are thrilled by so many excellent ideas for our ordering and payment service MyOrder. The ADC Young Creatives Award has once again shown how much creative talent Switzerland has to offer," says a delighted Stijn Heytens, Chief Marketing Officer at McDonald's, this year's briefer for the young talent competition. "They guarantee effective and entertaining campaigns in the future as well."

"There are really only winners at the ADC Young Creatives Award," adds Philipp Skrabal, ADC Vice President and Jury Chairman. "Anyone who takes the time out of their day-to-day work to work on a good idea stands out from the crowd. Anyone who manages a nomination is one of Switzerland's best U30 creatives. And with seven of the ten award winners this year, it was women in particular who came out on top - what a great sign for the future of the industry."

There were two awards in the outdoor category: In addition to the classic print poster, an idea for a digital out-of-home measure was also judged.

ADC Young Creatives Award 2021

The winners

CategoryProjectSubmitting
Category Outdoor printAll in your pocket.Katharina Binder & Isabelle Benz
Category Outdoor digitalFaster Than Fast FoodPia Chlumetzky & Tina Bloetjes
Category FilmLong waits?Mara Schwegler & Dominik Locher
Category DirectThe Crave CaseGaston Filippo & Johnny Grubenmann
Category CyberThe Fastest Fast FoodElise Smidt & Nicole Jara Vizcardo
All in your pocket. - Katharina Binder & Isabelle Benz
Faster Than Fast Food - Pia Chlumetzky & Tina Bloetjes

The Crave Case - Gaston Filippo & Johnny Grubenmann

In addition to McDonald's as the main sponsor and this year's briefing provider, the organiser was delighted to receive support from long-standing sponsors APG|SGA Out of Home Media, Blick, Swiss Post, Swissfilm Association and Keystone SDA. The important creative young talent competition receives media support from the trade media Persönlich and Werbewoche. The organiser is ADC Switzerland, supported by the LSA Leading Swiss Agencies association.

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