These are the winners of the SDV Award 2020

The Swiss Dialogue Marketing Association honoured the best advertising campaigns of the year on Tuesday. At the award night, 30 gold, silver and bronze awards were presented, as well as six industry prizes. The DM Life Time Award went to the Spinas Civil Voices agency.

2009011835_rhn9567_www.huenerfauth.ch_

Gülsha Adilji hosted the SDV Award in Zurich's Maag Halle on Tuesday evening. (Pictures: Raphael Huenerfauth)

 

Due to the Corona pandemic, this year's SDV Awards Night was moved from June to September. On Tuesday, the time had finally come to celebrate the most creative and efficient campaigns of the year. The event, hosted by Gülsha Adilji, saw a total of 37 awards. The award night can be viewed at Sdv-award.ch/award-ceremony be looked up.

The winners and the almost-winners

As usual, prizes were awarded in the media, industry and special categories at the 21st SDV Awards ceremony. In the industry categories, six agencies each received an overall prize. In the other categories, a total of 30 gold, silver and bronze awards were presented. Chairman Thomas Engeli and his 15-member jury had selected the winning campaigns in advance.

A total of 172 campaigns were submitted for this year's SDV Award - over 40 more than last year. All campaigns are available at Exhibition.sdv-award.ch can be viewed online. For 29 campaigns it was just not enough to win a trophy: they were awarded the "Letter of Distinction" (LoD) certificate.

CategoryCampaign titleAgencyClientPrice
INDUSTRIES
Campaigns for FINANCIAL SERVICE PROVIDERS & INSURANCE AGENTS
 Baloise / Call the CEOKind regards AGBaloiseLoD
 UBS Generation - Sophisticated YouthWirz Communications AGUBS Switzerland AG –
 Facing the dangers of autumn.Wirz Activation AGTouring Club Switzerland (TCS) –
 Anything but invisible.Wirz Activation AGTouring Club Switzerland (TCS) –
 Furniture - Moving Box FurnitureJung von Matt/LimmatThe Swiss Mobiliar Insurance Company Ltd.LoD
 UBS Campus "The free banking package for college."Notch Interactive AGUBS Switzerland AGIndustry Award
Campaigns for TRADE / E-Commerce
 Mission: SuperstarWunderman Thompson Switzerland AGFederation of Migros CooperativesLoD
 The worst cook in Switzerland.Serviceplan Suisse AGVorwerk Switzerland AGIndustry Award
Campaigns for CONSUMER / FMCG
 Migros Grillitarier BuddyJung von Matt/LimmatFederation of Migros Cooperatives –
 IceTeaBeats.chWunderman Thompson Switzerland AGFederation of Migros Cooperatives LoD
Campaigns for AUTOMOBIL-BRANCHE
 Audi e-hubWunderman Thompson Switzerland AGAMAG Import AGLoD
 Get the MINI cabrio look Serviceplan Suisse AGMINI Switzerland BMW Switzerland AGLoD
Campaigns in telecommunications and information technology
 Make Your WishWunderman Thompson Switzerland AGMicrosoft Germany GmbHIndustry Award
Campaigns in the MEDIA industry
 Ad blockers as a means of advertising.Wirz Activation AGZurich transport operatorsIndustry Award
 #MyStratosJumpWunderman Thompson Switzerland AGRed Bull Media World –
Campaigns self-promotion
 Fact or FakeFarner St.GallenFarner Consulting AGLoD
 Better FuturaOgilvy SwitzerlandASRA FoundationIndustry Award
Campaigns for NON-Profit Organizations & Prevention
 The War Siren TestJung von Matt/LimmatAmnesty InternationalLoD
 SOS Kinderdorf - Trauma storiesNotch Interactive AGFoundation SOS Children's Villages SwitzerlandIndustry Award
 Better FuturaOgilvy SwitzerlandASRA FoundationLoD
 Invitation to the weddingSave the Children Switzerland Save the Children Switzerland LoD
    
CategoryCampaign titleAgencyClientPRICE
MEDIA
Scatter Throw
 The PET messengercomqed Dialog GmbHPET Recycling SwitzerlandLoD
 Key to the new iPhone 11Cable television Bödeli AGCable television Bödeli AGBronze
 TimberAgency at the airportSchöb AGBronze
 Any person can fallevoq communications AGSocial Work Pastor SieberLoD
Mailing B2C (2D) up to 50'000 ex.
 Ecosystem houseTeamewzLoD
 Invitation to the weddingSave the Children Switzerland Save the Children Switzerland LoD
 Hidden messagesWirz Activation AGTouring Club Switzerland (TCS)Bronze
Mailing B2C (2D) over 50'000 ex.
 UBS CardsGlutz Communication AGUBS Switzerland AGBronze
 Facing the dangers of autumn.Wirz Activation AGTouring Club Switzerland (TCS)LoD
 Anything but invisible.Wirz Activation AGTouring Club Switzerland (TCS)Silver
 SOS Kinderdorf - Trauma storiesNotch Interactive AGFoundation SOS Children's Villages SwitzerlandGold
 Junior Club Mailing: RobotsTBWA Switzerland AGMcDonald's Suisse Restaurant SàrlLoD
Mailing 3D (B2B & B2C)
 "BRAIN Stories" Launch BSI Studiomainland corporationBSI Business Systems Integration AG –
 Fact or FakeFarner St.GallenFarner Consulting AGBronze
Ambient event & POS actions
 #MyStratosJumpWunderman Thompson Switzerland AGRed Bull Media WorldBronze
 Heavy Metal for children's rightsAgency at the airportPestalozzi Children's FoundationLoD
 The War Siren TestJung von Matt/LimmatAmnesty InternationalGold
 Say it with a book speed datingServiceplan Suisse AGSBVV, Swiss Booksellers and Publishers AssociationBronze
    
CategoryCampaign titleAgencyClientPRICE
Multichannel
 TimberAgency at the airportSchöb AGLoD
 Bern made to flyMaxomedia AGflyBAIR AGLoD
 Furniture - Moving Box FurnitureJung von Matt/LimmatThe Swiss Mobiliar Insurance Company Ltd.Silver
 He who knows me loves me.Wunderman Thompson Switzerland AGPostFinance LtdLoD
 Get the MINI cabrio look Serviceplan Suisse AGMINI Switzerland BMW Switzerland AGLoD
 Make Your WishWunderman Thompson Switzerland AGMicrosoft Germany GmbHSilver
 IceTeaBeats.chWunderman Thompson Switzerland AGFederation of Migros CooperativesLoD
 UBS Campus "The free banking package for college."Notch Interactive AGUBS Switzerland AGGold
 SOS Kinderdorf - Trauma storiesNotch Interactive AGFoundation SOS Children's Villages SwitzerlandGold
 The worst cook in Switzerland.Serviceplan Suisse AGVorwerk Switzerland AGSilver
 Baloise / Call the CEOKind regards AGBaloise Asset ManagementBronze
Dialogue campaigns with a focus on email marketing & social media
 Audi e-hubWunderman Thompson Switzerland AGAMAG Import AGBronze
 Mission: SuperstarWunderman Thompson Switzerland AGFederation of Migros CooperativesBronze
 Migros Grillitarier BuddyJung von Matt/LimmatFederation of Migros CooperativesBronze
 Furniture - Moving Box FurnitureJung von Matt/LimmatThe Swiss Mobiliar Insurance Company Ltd.LoD
 The worst cook in Switzerland.Serviceplan Suisse AGVorwerk Switzerland AGSilver
 Furniture - Voice Assistant Advent CalendarJung von Matt/LimmatSwiss Mobiliar Insurance Company LtdLoD
 UBS Campus "The free banking package for college."Notch Interactive AGUBS AGBronze
 Gastro StoryROB NICOLAS GmbH & Markenkern AGGastroGraubündenLoD
Digital: Creative use of Data
 Tramp pilots wanted.Wirz Activation AGZurich transport operatorsLoD
 Combining instead of calculatingteam agencyQuickline AGLoD
 Ecosystem houseteam agencyewzBronze
    
CategoryCampaign titleAgencyClientPRICE
SPECIAL
Customer loyalty programs
 Hidden messagesWirz Activation AGTouring Club Switzerland (TCS) –
 Migros Grillitarier BuddyJung von Matt/LimmatFederation of Migros CooperativesBronze
 Audi e-HubWunderman Thompson Switzerland AGAMAG Import AGLoD
 Helsana family programmeFOUR Advertising Agency AGHelsana Insurances Ltd.Silver
Craft: Art Direction and Production
 Fact or FakeFarner St.GallenFarner Consulting AGSilver
 Furniture - Moving Box FurnitureJung von Matt/LimmatThe Swiss Mobiliar Insurance Company Ltd. Silver
 Junior Club Mailing: RobotsTBWA Switzerland AGMcDonald's Suisse Restaurant Sàrl –
 Team as a designermjm.cc AGFrommelt carpentry Ing. wood construction AGBronze
 Better FuturaOgilvy SwitzerlandASRA FoundationSilver
Craft: Text
 Momentsbuehler & buehlerbuehler & buehlerBronze
 Let's share a smileWunderman Thompson Switzerland AGJT International AGSilver
 Fact or FakeFarner St.GallenFarner Consulting AG –

Agency Ranking

In the agency rankings, Notch Interactive and Wunderman Thompson Switzerland were the two first-place winners. While Notch Interactive secured two industry awards and two gold trophies, Wunderman Thompson Switzerland was busy racking up points with a total of 13 award-winning campaigns. A total of 21 agencies placed in the ranking.

PointsAgency
24Notch Interactive AG
24Wunderman Thompson Switzerland AG
18Jung von Matt/Limmat
15Serviceplan Suisse AG
12Wirz Activation AG
9Ogilvy Switzerland
6Farner St. Gallen
4Agency at the airport
4team agency
3FOUR Advertising Agency AG
3Kind regards AG
2buehler & buehler
2clicdesign AG
2Glutz Communication AG
2mjm.cc AG
2Save the Children Switzerland
1comqed Dialog GmbH
1evoq communcations AG
1Maxomedia AG
1ROB NICOLAS GmbH
1TBWA Switzerland AG

The agency ranking results from the following point system: Industry award: 5 pts. gold: 4 pts. silver 3 pts. bronze 2 pts. certificate 1 pt.

DM Life Time Award for Spina's Civil Voices

The DM Life Time Award, sponsored by Swiss Post, was presented this year to Spinal Civil Voices. The Zurich-based agency specializes in advertising for civil society issues and causes. The prize was presented by Oliver Egger, Head of Marketing PostMail at Swiss Post.

2009012012_rhn0268_www.huenerfauth.ch_
2009011726_rhn9358_www.huenerfauth.ch_

An unusual picture in current times: The well-attended SDV Award with flying dinner and lively discussions.

(Visited 145 times, 1 visits today)

More articles on the topic