Double bronze for Switzerland at the Max Award in Berlin

On Friday, the Max Award ceremony took place in Berlin, where the 30 best dialogue marketing works from Germany, Austria and Switzerland were awarded. The Agentur am Flughafen and Wirz Activation each won a bronze award.


The success of "Ufenes Cüpli bi Wehrles" by the eastern Swiss agency at the airport for its client Domus Leuchten und Möbel went into the next round. After already five nationally and internationally won awards, there was a further trophy at the German Dialogue Marketing Award for the project which today forms the basis of all marketing activities of the over 40 year old St. Gallen furniture house.

The second bronze award went to Wirz Activation with Switzerland's first underwater poster advertising a diving watch from Oris. The guerrilla campaign caused quite a stir: with many posts on social media and diving blogs - but also with 0 percent wastage among the target group. And when the maritime police brought the "illegal" poster to light, many media outlets reported on it in detail.

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