Syoss and Walker nominated for the German Advertising Film Award

Walker is nominated for the German Advertising Film Award 2018 with the online film for the hair care product Syoss.

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Henkel's hair care product makes morning styling easier for commuters and helps to save valuable time. This insight was staged realistically in the 90-second viral film "The Thief" and reminded over 750,000 early risers on YouTube of their own mornings within a short space of time.

The film was directed by Joachim Zunke and the music was composed by Lukas McNally and Tim Knapp. With this film, Henkel launched the campaign of Get-Syossed in Switzerland. In collaboration with Syoss-Further campaign elements will follow by the end of May.

A total of 25 entries can hope to win the coveted trophy at the German Advertising Film Awards. The award ceremony will take place on March 23 in Hamburg.

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