"Creativity is not a question of age, but of perspective. We are looking forward to lots of creative input and engagement with our brand. A project of this kind is always enriching on all levels and we are pleased to be part of the development of the young creatives with this task," says Nicolas Pernet, Head of Publishing BLICK Group. More details on the content of the briefing can be found at the warm-up event on 31 August 2017 at 6.30pm at the ADC Gallery in Zurich. Registrations for the briefing are now open possible.
There are also four ADC Young Creatives Awards to be won this year. The three winning teams from the Outdoor, Cyber and Film categories will also travel to the international "Young Lions Competition" at the creative festival in Cannes, where they will officially represent Switzerland next year. In addition to Blick as the main sponsor and briefing provider, the organisers are delighted to have the support of long-standing sponsors APG|SGA Out of Home Media, Die Post, Swissfilm Association and Keystone. The event is organised by ADC Switzerland, supported by the LSA leading swiss agencies association, and presented by Weischer.Media, official Cannes Lions representative.