No more Swiss Lions on Friday and Saturday

Jung von Matt/Limmat and Wirz remain on the shortlist in the Creative Effectiveness, Radio and Film Craft categories. The nominated campaigns will miss out on bronze on Friday.

cannes-24

The Digital Craft, Creative Effectiveness, Radio and Film Craft categories were awarded in Cannes on Friday evening. For Switzerland, Jung von Matt/Limmat (Creative Effectiveness, Radio) and Wirz (Film Craft) could hope for a Lion.

In the Creative Effectiveness category, where you can only submit if the campaign has won at least one Lion in the past year, Jung von Matt/Limamt will not receive another award for its much-awarded campaign "Search Racism. Find Truth." added. Gold goes to "The Swedish Number" and the "McWhopper" campaign, among others.

Jung von Matt was also denied a possible Radio Lion. In this category, the agency was on the shortlist with the Obi campaign.

And for Wirz, too, it remains on the shortlist. The spot "Are fish actually thirsty too?" for Swiss Mobiliar does not make it into the medal ranks.

In the Titanium, Integrated and Film categories, no further Lion went to Switzerland on Saturday either.

The Grand Prix go to: USA for "Fearless Girl" in the Titanium category, also to the USA for "Boost your Voice" in the Integrated category and to the UK for "We're the Superhumans" in the Film category. hae)

Cannes Lions 2017 Swiss results, final standings
Category Subcategory Campaign Customer Agency Award
Outdoor Retail, E-commerce, Restaurants & Fast Food Chains McDonald's Mobile App: Bic Mac McDonald's Switzerland TBWA\Zurich Bronze
McDonald's Mobile App: Fries
McDonald's Mobile App: Sundae
PR Events & Stunts Return to transmitter Public Eye Kind regards Bronze
Direct Travel, Transport & Leisure Village phone Grisons vacations Jung von Matt/Limmat Shortlist
Mobile Utilities The Sound Book App North-South publishing house Jung von Matt/Limmat Bronze
Design Non-commercial Exhibitions & Experiences Light frieze Building and Transport Department of the Canton of Basel-Stadt Iart Basel Gold
Design Illustration: Brand Environment & Experience Design The Sound Book App North-South publishing house Jung von Matt/Limmat Shortlist
Media Use of Audio Platforms The Sound Book App North-South publishing house Jung von Matt/Limmat Shortlist
Use of Media The Sound Book App North-South publishing house Jung von Matt/Limmat Shortlist
Use of Real-Time Data The Sound Book App North-South publishing house Jung von Matt/Limmat Shortlist
Creative Effectiveness Creative Effectiveness for Good Search Racism. Find Truth. Refugees Welcome FCB Zurich Shortlist
Film Commercial Public Services Neon Lamps Esmog Protect Publicis Shortlist
Film Craft Script Do fish actually feel thirsty? Swiss Mobiliar Wirz Shortlist
Radio Home Appliances, Furnishings, Consumer Electronic & Technology Christian U. OBI Jung von Matt/Limmat Shortlist
Entertainment for Music1 Brand Sponsorship of a Music Event/Festival/Artist Tour The Yellow Tour Swiss Post Jung von Matt/Limmat Shortlist
Lions Innovation: Creative Data1 Data Technology The Sound Book App North-South publishing house Jung von Matt/Limmat Bronze
Part of the Entertainment Lions and Lions Innovation1
Swiss medal table Cannes Lions 2017, Final Score
Agency
gold-lion
silver-lion
bronze-lion
Iart 1
Kind regards 1
Jung von Matt/Limmat 1
TBWA\Zurich 1
Total 1 3
Table: Advertisingweek.ch
Lions Innovation 2017
Agency
gold-lion
silver-lion
bronze-lion
Jung von Matt/Limmat 1
Table: Advertisingweek.ch

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