No more Swiss Lions on Friday and Saturday

Jung von Matt/Limmat and Wirz remain on the shortlist in the Creative Effectiveness, Radio and Film Craft categories. The nominated campaigns will miss out on bronze on Friday.

cannes-24

The Digital Craft, Creative Effectiveness, Radio and Film Craft categories were awarded in Cannes on Friday evening. For Switzerland, Jung von Matt/Limmat (Creative Effectiveness, Radio) and Wirz (Film Craft) could hope for a Lion.

In the Creative Effectiveness category, in which you can only submit if the campaign has won at least one Lion in the past year, Jung von Matt/Limamt will not receive another award for the much-awarded campaign "Search Racism. Find Truth." added. Gold goes to "The Swedish Number" and the "McWhopper" campaign, among others.

Jung von Matt was also denied a possible Radio Lion. In this category, the agency was on the shortlist with the Obi campaign.

And for Wirz, too, it remains on the shortlist. The spot "Are fish actually thirsty too?" for Swiss Mobiliar does not make it into the medal ranks.

In the Titanium, Integrated and Film categories, no further lions went to Switzerland on Saturday either.

The Grand Prix go to: USA for "Fearless Girl" in the Titanium category, also to USA for "Boost your Voice" in the Integrated category and to the UK for "We're the Superhumans" in the Film category. hae)

Cannes Lions 2017 Swiss results, final standings
CategorySubcategoryCampaignCustomerAgencyAward
OutdoorRetail, E-Commerce, Restaurants & Fast Food ChainsMcDonald's Mobile App: Bic MacMcDonald's SwitzerlandTBWA\ZurichBronze
McDonald's Mobile App: Fries
McDonald's Mobile App: Sundae
PREvents & StuntsReturn to Senderpublic eyeKind regardsBronze
DirectTravel, Transport & LeisureVillage phoneGrisons holidaysJung von Matt/LimmatShortlist
MobileUtilitiesThe Sound Book AppNorth-South publishing houseJung von Matt/LimmatBronze
DesignNon-commercial Exhibitions & ExperiencesLight FriezeBuilding and Transport Department of the Canton of Basel-StadtIart BaselGold
DesignIllustration: Brand Environment & Experience DesignThe Sound Book AppNorth-South publishing houseJung von Matt/LimmatShortlist
MediaUse of Audio PlatformsThe Sound Book AppNorth-South publishing houseJung von Matt/LimmatShortlist
use of mediaThe Sound Book AppNorth-South publishing houseJung von Matt/LimmatShortlist
Use of Real-Time DataThe Sound Book AppNorth-South publishing houseJung von Matt/LimmatShortlist
creative effectivenessCreative Effectiveness for GoodSearch Racism. Find Truth.Refugees WelcomeFCB ZurichShortlist
FilmCommercial Public ServicesNeon LampsEsmog ProtectPublicisShortlist
Film CraftScriptDo fish actually get thirsty?Swiss MobiliarWirzShortlist
RadioHome Appliances, Furnishings, Consumer Electronic & TechnologyChristian U.OBIJung von Matt/LimmatShortlist
Entertainment for Music1Brand Sponsorship of a Music Event/Festival/Artist TourThe Yellow TourSwiss PostJung von Matt/LimmatShortlist
Lions Innovation: Creative Data1Data TechnologyThe Sound Book AppNorth-South publishing houseJung von Matt/LimmatBronze
Part of Entertainment Lions and Lions Innovation1
Swiss medal table Cannes Lions 2017, Final Standings
Agency
gold-lion
silver-lion
bronze-lion
Iart1
Kind regards1
Jung von Matt/Limmat1
TBWA\Zurich1
Total13
Table: Advertisingweek.ch
Lions Innovation 2017
Agency
gold-lion
silver-lion
bronze-lion
Jung von Matt/Limmat1
Table: Advertisingweek.ch
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