A silver nail for Velvet at the German ADC Festival
Honor for Velvet: The Lucerne agency is awarded ADC silver in Germany.
The Art Directors Club for Germany has awarded 40 gold, 124 silver and 201 bronze nails from over 7000 entries in this year's ADC competition. Among them is the campaign developed by Velvet for the German Theater (DT) in Berlin, which received a silver nail. The campaign was also awarded bronze at the Swiss ADC competition in April.
The poster campaign for the season opening in Berlin takes up the central theme of "fear", manifesting it through a direct and in-depth headline and surprising image montages.
