Aroma wins FAMAB Award
Aroma's "Gottardo 2016" project was awarded the Silver Apple in the "Best Thematic Exhibition" category on Thursday.
"We are very proud of this award. Because it shows that with a creative concept and careful planning and implementation, extraordinary things can be created that gain international recognition and are awarded the quasi-Oscar of live communication," says a beaming Roger Stämpfli, Creative Director of Aroma.
"Gottardo 2016" is an interactive and mobile exhibition that, on its journey through Switzerland, drew attention in advance to the great moment of the opening of the construction of the century. At more than ten exhibition locations, the Swiss population was shown the importance of the 57-kilometer Gotthard Base Tunnel for Switzerland, knowledge about the history, technology, mobility of the future, as well as facts and figures, and made them come alive. "We thank SBB for this exciting assignment. Above all, however, we thank them for the trust they placed in us, especially throughout the development process, and accordingly allowed us creative leeway. Throughout the project, the collaboration was excellent and based on partnership - open, honest and challenging," says Eugen Brunner, Managing Director of Aroma, looking back on the creation of the roadshow.
For the first time in a long time, a Swiss agency has won a FAMAB Award. The FAMAB Association for Direct Business Communication presents the FAMAB Awards (until 2013 ADAM and EVA Awards) once a year in the main categories Architecture, Event, Cross and Specials. They are considered the leading award in the field of live communication. A jury evaluates various criteria in the areas of creation, realization, integration and networking.
