Digitality: Design Your Life

Digitization and "digital lifestyle" are reaching their limits. Digitality and "Design Your Life" are the contemporary approach that transcends these boundaries. But what does the perspective of digitality mean for the customer journey and storytelling?

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Artful advertising worlds

Immersives Erlebnis: «Outernet London» zeigt beeindruckende Digitalkunst im Wechsel mit Werbefilmen – und sorgt so dafür, dass die Menschen selbst im Getümmel der Grossstadt für einen Moment innehalten.Bild: alamy.com / Nathaniel Noir