Farner Consulting becomes Exclusive Affiliate of Edelman in Switzerland

Farner Consulting has entered into an exclusive partnership with the global communications company Edelman. With this partnership, Farner takes over the sole representation of Edelman in Switzerland.

Portrait_Roman Geiser
Roman Geiser, CEO and Managing Partner of Farner.

The agreement with Farner Consulting expands Edelman's presence in Switzerland and gives the company access to Farner's multidisciplinary teams in six locations in Zurich, St. Gallen, Bern, Lausanne, Basel and Chiasso. In return, Farner is significantly expanding its international presence by working with the agency. Together, the partner agencies will advise Swiss companies on their international activities and support foreign clients in the Swiss market.

"Farner has strong ambitions for growth in the international arena and we are planning a close partnership with Edelman to serve the many multinational companies and international organizations in Switzerland," said Roman Geiser (pictured), CEO and Managing Partner of Farner, in a press release. Switzerland has an exceptionally high concentration of multinational companies and organizations. The partnership between Edelman and Farner will therefore go far beyond simple mutual representation and will be based on a proactive go-to-market strategy, the press release adds.

The focus is on the joint expansion of the Swiss client base, which is aimed at international reputation management as well as cross-border market development and brand presence. As part of this focus, Farner and Edelman are intensifying cooperation between their industry and service teams in client support and new business. This also includes the exchange of methods, training programs and thought leadership.

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