Mediaschneider takes over digital account for Dr. Oetker products
Mediaschneider won the digital budget for the two product lines "frozen pizza" and "nutritional products" for 2018, beating out several competitors.
The decisive factor for Dr. Oetker was the agency's approach and comprehensive understanding of the client's needs, as well as the transparency of its services. Mediaschneider will take over operational support for Dr. Oetker throughout Switzerland from January.
Philipp Semmler, CDO Mediaschneider, in a statement: "In the pitch, we were able to establish a very good match between Mediaschneider's competencies and Dr. Oetker's requirements, and we are extremely pleased to have won this great contract.
