Notch Interactive serves up digital content for Rivella

Notch Interactive is Rivella's new digital lead agency. The digital communications agency prevailed in a multi-stage pitch.

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From now on, Notch Interactive will be responsible for Rivella's digital content and all social media channels and campaigns. "With our new partner Notch, we want to strengthen our presence in digital channels. We are convinced that Notch will show us creative and complementary ways to interact more with our young target group," said Annika Montalenti (Media & Digital Communications Manager at Rivella). Peter van der Touw (CEO, Notch Interactive) is excited about the new brand on the client roster. "We think it's great that a traditional Swiss brand can get excited about us as a still young, digital agency. Together with Rivella, we are convinced that through immersive storytelling, we have found the right language for the intended target group in the digital channels." Notch Interactive's first work is already scheduled for April.

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