On 19 May 2021, the Sales Power trade conference will be held in digital form. The Marketing Day will be held in Zurich for the first time on 29 June 2021. With a new concept, in hybrid form and as a premiere event in the newly renovated Kongresshaus. This will be followed in autumn 2021 by the Sales Power conference in live format. The three events are being planned and implemented by Swiss Marketing Forum in collaboration with Standing Ovation. The partners are back at the starting line together after Standing Ovation's two-year creative project break and the event break due to Corona.
"We are delighted about the renewed collaboration and look forward to the new challenges associated with the hybrid event format," says Michael Dancsecs, partner at Standing Ovation. Uwe Tännler, President of the Swiss Marketing Forum, also appreciates the proven teamwork for future events: "The common basis for our always forward-looking collaboration is formed by the values of partnership and transparency."
Standing Ovation will drive the strategic and conceptual development of the two event platforms and be responsible for their implementation.
Between 2005 and 2016, Standing Ovation developed, designed and implemented the Swiss Marketing Day. Following the reorganization and rebranding by Standing Ovation, the Marketing Tag and Sales Power events of the new umbrella organization Swiss Marketing Forum presented themselves for the first time in 2017 with a new look.