Magazine from Ringier Brand Studio accompanies through the Digital Days

For the fourth time in a row, Ringier Brand Studio is producing the special magazine for the Swiss Digitaltage, which will take place from November 1 to 3, 2020.

Ringier Brand Studio

From November 1 to 3, a TV program lasting more than 20 hours, more than 20 venues throughout Switzerland, and various online events will provide more than 400 free offers to engage with digitization. Especially for this event, Ringier Advertising produced a special magazine for the fourth time in a row. This time, the magazine comprises 84 pages with a circulation of over 420,000 copies. On Thursday it is enclosed with the Handelszeitung, on Friday with Le Temps and on Sunday with SonntagsBlick and il Caffè. It is also online retrievable.

 

Focus on effects of the Corona pandemic

The big topics in the current issue revolve around home office, the impact of the Corona pandemic on urban development and gender equality issues, as well as school teaching in the process of digitization. In an interview, Federal Chancellor Walter Thurnherr, who is responsible for the federal government's competence center for digitization issues, talks about Switzerland's digital fitness. Marc Walder, founder of Digitalswitzerland and CEO of Ringier, also has his say: among other things, he talks about Switzerland's digital strengths and weaknesses, and his biggest digital mishap.

The content and design of the magazine for the Swiss Digital Days was realized by the Ringier Brand Studio under the direction of Fabian Zürcher.

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