Galaxus expands to France

Galaxus is expanding into France - and wants to build up a large new customer base there. The company is hoping for high sales in the DIY store range in particular.

Galaxus is expanding westward: After Switzerland, Liechtenstein, Germany and Austria, the online department store is now also available in France. With this move, Galaxus aims to build up a loyal customer base and move into the top five of the largest online retailers.

According to Galaxus, the expansion into France is a good idea because of the linguistic and cultural proximity. In addition, the geographical proximity to the Galaxus logistics location in Krefeld, Germany, is an advantage: French customers will initially be supplied from North Rhine-Westphalia - products from stock arrive in France three to five days after ordering.

Sustainability and quality

The focus is also on sustainability: the online department store displays the greenhouse gas emissions of all products, for example. The model takes into account the entire value chain - from the extraction of raw materials and production to delivery to the customer. And anyone who wants to store climate-neutrally can offset their purchase by paying a voluntary levy. On average, customers in Germany, Austria and Switzerland do this for every tenth purchase. Galaxus also shows how the prices of all its products have developed in the past.

In Switzerland, Germany and Austria, Digitec Galaxus said it generated total sales of more than two billion francs last year. According to the Fédération du e-commerce et de la vente à distance (fevad), the annual turnover of French e-commerce in 2021 was 129.1 billion euros, according to a Galaxus release. Galaxus believes it has good opportunities, particularly in the DIY sector.


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