The goal of the redesign was a website with a modern and fresh design. In order to understand and optimally implement the wishes and goals of the client, Tree Stones invited Caminada to various workshops.
During the workshops, the line of the redesign was elaborated. One of the most important outputs of these workshops: With a contemporary image concept that shows authentic images of the team, everyday work and digital media, Caminada best appeals to the client and lives up to its profile. A professional and at the same time human picture language, according to the motto: Away from office paper towards people and digital media. Johanna Unternährer from Janmaat Photography translated these ideas into professional images.
Before the shoot, the photographer familiarized herself with the new design of the website and was thus able to align the shoot, which took place at Caminada, specifically with it. According to Tree Stones, the result is a convincing visual language and thus a successful relaunch.
Together with Johanna Unternährer, Tree Stones was able to give Caminada a convincing visual language within a very short time and thus celebrate a successful relaunch of the website.
Responsible at Caminada: Holger Wanke, Michelle Beeler, Ramon Heiri. Responsible at Janmaat Photography: Johanna Unternährer. Responsible at Tree Stones: Daniel Hofmann, Simon Funk.