Publisher
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Neugasse 10
PO Box 1753
8031 Zurich
Managing Director: Pierre C. Meier
Phone publisher +41 44 250 28 30
Fax Publisher +41 44 250 28 51
Phone subscriptions +41 44 250 28 47
Fax subscriptions +41 44 250 28 51
Ad management: Thomas Stuckert
Werbewoche is the only bi-weekly trade publication for opinion leaders in the marketing, advertising, media and PR industries in Switzerland. Werbewoche provides up-to-date, in-depth information on all aspects of commercial communication. It reports from an independent, critical perspective on important industry developments, interviews relevant personalities and analyzes new advertising media and campaigns. Werbewoche is committed to serious quality journalism.
The Media Trend Journal (MTJ) is published four times a year as a special edition. Once a month, MTJ pages appear in Werbewoche with additional content on the topics of media and media planning. The performance of classic media (TV, print, outdoor advertising, radio, cinema), below-the-line communication media and new media are analyzed. Well-researched background and service information is also included in the scope of topics. The target groups are media decision-makers from industry, trade and services, as well as advertising and media agencies. The Media Trend Journal is the official information organ of the Association of Swiss Publishing Professionals (VSV).
